Update: Even after the approval of Article 17 (the Article formerly known as Article 13) of the EU Copyright Directive, the subsequent statement on our video policy remains unchanged.
We encourage all our users (content creators, gamers, and other parts of the community) to make videos using THQ Nordic’s game content, such as playthrough, instruction videos or just plain fun movies. We are fine with you publishing said content to your website or YouTube or similar video sharing services.
Here is what we don't want:
- We're not fine with taking assets from our games (e.g. voice, music, items, artworks) and distributing those separately.
- We are also not fine with you publishing content AHEAD of the official release of our games and any potential DLCs of said games.
- Exceptions to this are:
- The game is on Steam Early Access,
- There is an ongoing public beta and THQ Nordic gave the official "go" on footage thereof,
- There is an agreement between the content creator (you) and THQ Nordic (us) in place
- If there is an early access via a preorder incentive on PC or console platforms)
- Exceptions to this are:
Use of our content in videos must be of non-commercial nature. By that we mean you are not allowed to charge users to view or access your videos. You also can't sell or license your videos to others for a payment of any kind.
You are free to monetize your videos via the YouTube partner program and similar programs on other video sharing sites. Please don't ask us to write YouTube and tell them its fine with us to post a particular video using THQ Nordic’s content, or to reply to every single inquiry we get about it, as it is impossible to respond to each such request. Instead, feel free to point others to this page.
Of course this policy applies only to THQ Nordic’s own content. If you include someone else's content in your video, such as music, you will have to get permission from the respective owner, or for games, where THQ Nordic is only acting as a distributor, but is not the rights holder of the respective IP. Notable Examples: Sunset Overdrive (Microsoft), Pillars of Eternity II: Deadfire (Obsidian Entertainment), Generation Zero (Avalanche Studios), Ori and the Blind Forest (Microsoft) etc.
- September 21st 2022: changed some wordings and added another example to third-party distribution titles
- Mar. 27th 2019 our video policy has been updated according to the recent changes in legal ramifications for copyright holders and therefore for content creators (the introduction at the beginning, starting with "Update" one paragraph)
- Nov. 26th 2018 our video policy has been updated with what we do not want to happen (second bullet point "videos/streaming ahead of official release"); and we added different examples where we are "only acting" as distributor in the last paragraph